DIGITAL
DREAM is a charter school in East Harlem. They started as a Little League in a parking lot, on what the NY Times once called “the worst block in New York City.” We made this video for their yearly fundraising Gala to help grow the initiative.
It’s a special place, and working on this offered us a refreshing pause from what we normally do in advertising.
Hopefully this captures a bit of that.
Harlem RBI “Dream”